1. Area of Specialization
Brand Marketing, Retail Management, Futures Management

2. Education
1996 Oxford University D.Phil in Management Studies
1988 Seoul National University MBA
1986 Seoul National University BA in Management

3. Awards/Grants/Professional Career
2018~2021 National Research Foundation of Korea “Korean Wave in Muslim Cultures”
2019 JGFM Best paper Award, Journal of Global Fashion Marketing (paper No. 68)
2014~2015 President, Korea Distribution Association
2009~2010 Advisor Board Fellow, Presidential Council on Nation Branding